Accelerate growth with data and AI

At PERRA, we help growing businesses unlock the value of their data. From advanced analytics and strategic insights to executive dashboards, intelligent automation and AI, we deliver tailored solutions that simplify complexity, enable smarter decisions and create lasting business value.

Services

PERRA turns data into actionable, high-value insight. From advanced analytics and scalable data engineering to tailored AI solutions and interim talent, we empower growing businesses and public sector organizations to build robust data foundations and drive operational continuity. As a data and AI consultancy based in the UK and the Netherlands, we combine deep technical execution with strategic cross-border expertise.

Strategy & Advisory

Where data and AI create the most value, and how to get there.

Data & AI Strategy
We help organisations turn data into a strategic advantage. Together, we define a clear Data or AI strategy that connects business objectives with the right data, technology and capabilities. From strategy and governance to implementation and adoption, we help turn your ambitions into practical solutions that improve decision-making, increase efficiency and create lasting business value.

Engineering & Architecture

The solid foundations and workflows behind every data and AI initiative.

Data Engineering & Warehousing
Designing scalable pipelines, robust data architectures and central warehouses, so your data is secure, clean and accessible.
Automation & Workflow Efficiency
Replacing manual tasks with automated data workflows and algorithmic systems, eliminating friction and boosting operational speed.

Advanced Analytics & Intelligence

Insight, prediction and optimization on top of a reliable data foundation.

Data Analytics & Visualization
Turning complex datasets into clear, real-time dashboards for reliable, data-driven decision-making.
Machine Learning & AI Solutions
Building custom predictive models and intelligent systems that tackle complex business problems.
Competitive & Market Intelligence
Leveraging external data and market insight to benchmark performance and identify strategic opportunities.
Optimization
Applying mathematical modeling and operations research to optimize complex business processes, supply chains and resource allocation.

Capacity & Continuity

Skilled data capacity, exactly when your team needs it.

Data Team Augmentation & Interim Cover
Supplying immediate, high-level talent to cover sick leave, parental leave or hiring gaps, so operations keep running without downtime.

Human Understanding. Data-Driven Impact.

We start by understanding your business, people, and challenges. Together, we turn them into practical data and AI solutions that create measurable value.

  1. 01

    Understand & Strategize

    We understand your business, strategy, and objectives, then identify where data and AI can create the most value.

    • Business & data assessment
    • Strategy & roadmap
    • MVP definition
  2. 02

    Build & Launch

    We turn strategy into a working solution, rapidly building and launching an MVP to create value and learn from real-world use.

    • Data & AI solutions
    • Rapid MVP development
    • Deployment & implementation
  3. 03

    Improve & Scale

    We refine, scale, and embed the solution within your organization, enabling your team to build on it independently.

    • Optimization & scaling
    • Training & knowledge transfer
    • Long-term ownership

Measurable Business Impact

Practical solutions. Meaningful insights. Lasting value.

We deliver operational solutions that reduce complexity, improve decision-making, and enable your organization to move forward with confidence.

About us

We combine strategic thinking, technical expertise, and a hands-on approach to solve real business challenges.

Our work spans the full data transformation journey, from strategy and opportunity identification to designing, building, and scaling Data, Analytics, AI, and Automation solutions.

We believe technology only creates value when it solves the right problem. That’s why we take the time to understand your business, work closely with your people, and deliver practical solutions that create measurable impact.

Our experience spans government, logistics, telecommunications, retail, and energy, giving us a broad perspective on different industries, challenges, and ways of working. We remain open to new challenges and industries, bringing our experience while learning and growing together with our clients.

Founder

Pera Rajahkumar is the founder of PERRA and has over 8 years of experience across government and the private sector, helping organizations turn data into practical business solutions.

He holds an MSc in Marketing Research from Tilburg University and a Post-Master in Data Science, Business Analytics & AI from Erasmus University Rotterdam.

Our values

Business-first

Every engagement starts with a business challenge, not a technology. We focus on the decisions, outcomes, and value that data can enable.

Can-do mindset

We believe in making things happen. We take ownership, find practical solutions, and work through challenges rather than letting them become roadblocks.

Clear by design

We make data and AI understandable. Solutions are built with clarity, documented properly, and explained without unnecessary jargon.

Contact us

Get in touch with us by filling in this contact form or by mailing us.

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Registered office

71–75 Shelton Street
Covent Garden
London, WC2H 9JQ
United Kingdom